What does it mean to have power in supply chains?

Earlier in the year, George Williams visited Traidcraft’s projects in Odisha, India. Here, he reflects on what it means to have ‘power in supply chains’.

In the Eastern Indian state of Odisha, Traidcraft has partnered with organic cotton specialists ‘Forum for Integrated Development’. Together we’re working with around 4,000 extremely poor households in the districts of Kalahandi and Rayagada.

The primary cash crop in the area is cotton and Traidcraft has a long history of working in the Indian cotton sector, including developing the standards for Fairtrade cotton and the world’s first Fairtrade cotton supply chains. The work in Odisha builds on this learning and experience, but it’s about much more than cotton.

Farmers are being trained on agro-ecological approaches that enable them to reduce their costs of production and lessen their dependence on potentially dangerous chemical fertilisers and pesticides. Farmers are now growing intercrops between their cotton…

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